Are you Content Marketing?

Because Content Marketing seem to be

where the action is.

Blogs and social media have dominated the Internet since I arrived 6 years ago and it was through the creation of a lot of Content, I was able to create a positive Marketing environment for my niche products. I believe the Blog Content is King

According to Chris Marentis in a Blog Post on D&B’s All Business Blog:
One SEO boosting technique we’ve found that does make a significant difference in search engine rankings is posting keyword rich, relevant, and recent content.

One company found this to be true by inadvertently testing it on their business. The company already knew that posting this type of content was an important tactic to add to its online marketing arsenal, but until dealing with a sudden and unexpected personnel shift, it didn’t know how much of an impact it really had on search engine rankings.

In August of this year, the company’s SEO report showed them ranking on the first page of Google for the majority of their 20 keywords. However, they dropped to the second and third page of rankings for the month of October. Why?

When looking at what changed, or what they’d done differently, they realized that the only change was the fact that they hadn’t posted the typical 20 – 30 monthly blogs and articles for the month of September because of a lag due to the personnel change.

Well, those of us who manage our own Business Blogs have no excuse really, except a lack of Prioritization of the importance of producing Content for our Business Blogs. If you notice the date of this Blog and the most recent behind it you will see this Blogger has been remiss and his traffic and sales reflected a lovely downward spiral!!

If you are having trouble gathering the time and energy to increase your Content Marketing drop me a line, and I will send you a referral to a young lady who helps me, at an affordable price, with Quality Original Content.

Another consideration for optimizing content is to write some White Paper’s and also produce fresh PDF Content, to be posted on such sites as Scribd.com and Slideshare.com

Article Marketing, in my opinion, has been overstated as far as gaining Quality Prospects to you Company and capturing a solid reader base and the search engines recently have seemed to discount these sites to some degree. Here is some great advice from Karon Thackston

It’s time to stop following the crowd.  Here’s my advice: instead of spending $300 for two dozen crappy articles, spend that money on one fantastic article. Carefully place that piece with websites that can get you in front of people who want your product or service then watch the magic of a quality article marketing campaign do its stuff!

The importance of Quality Content for marketing is even more pronounced in  Business 2 Businesses circumstances. I suggest you grab this PDF by Doug Kessler of Velocity Partners:

Content Marketing Notebook

Is there a difference between

an Opportunity Seeker

and an Entrepreneur?

An Entrepreneur

is one has possession of an enterprise, or venture, and assumes significant accountability for the inherent risks and the outcome.

An Opportunity Seeker:

Is a person that pursues an established opportunity, such as “joining” an MLM Marketing organization.

Coming on the Internet 6 years ago, I  chased links to some outrageous Headlines. Further research, of course, indicated there was very little substance in most of the Opportunity Claims. I was curious why the Time and energy was not spent seeking Entrepreneurs instead of Opportunity Seekers. Interviewed a few prosperous marketers and they disclosed no one really want to endure the journey to Entrepreneurial lifestyle, because it frankly takes WORK, some habit changes, and a totally different Mindset.

Some feel that the 92% of Opportunity Seekers  are involved with a company which provides their distributors a product owned specifically by the company, some training and discuss a seemingly smooth Journey to abundance, with little direction to the establishment of the Entrepreneur Spirit.

And the other 8% of  Marketers that are truly considered Entrepreneurs, achieve goals that many people could only dream of.

The following are some Traits found

in Entrepreneurs:

• An Entrepreneur possesses an overpowering need to achieve and tends to be very competitive against themselves
• They have the determination and dedication to follow through with commitments and they always appear confident and in control.
• the Entrepreneur also possesses a positive atmosphere. They are of the mindset “I can,” and “I will.”
• They are not afraid of failure because failure is not in their vocabulary nor is it an option.
• Entrepreneurs  are objective but have the ability to weigh risks realistically within the big picture.
• They have an uncanny ability to anticipate developments which gives them the edge on many competitive situations.
• Entrepreneurs seem to feel right from their gut, call it instinct.
• They are a resourceful group that possess excellent problem solving skills and are able to diligently work through obstacles as they occur.
• Entrepreneurs are excellent communicators and recognize how important clear and concise communication is to their success.
• They also possess a sound working knowledge of the business they are involved in.

Read More of these traits

Enjoy this Video discuss the Mindset of an Entrepreneur

We have not spent much

time on this

Business Building Blog

talking about MLM

Marketing Success

MLM Marketing has actually seen

an upsurge during these challenged

economic times and the pool of

mature work force seeking

supplemental or full time income.

A problem that many MLM Marketing
aspirants find when using the Internet
is they Lack a position of Authority and Recognition

We know the public typically chooses to BUY from those they know and trust and the Internet and Social media Tools allow many to gain that recognition quickly IF they are willing to invest Time and Energy and a small bit of capital. I have found one of the “quickest ” and surest way to OWN the Authority and recognition is to Create and Maintain a BLOG.

Experience has shown me that a self-hosted WordPress System has proved most effective.

An eager MLM Marketing developer can create enthusiasm and demonstrate Leadership qualities with a Blog focused on the “How to Build” and updates of the product need and quality. We discussed this concept in detail on our weekly Podcast Talk Show, You Can Build It, Business frrm Scatch

The following are two episodes of those Podcasts on setting up an

MLM Marketing Blog:

June 1, 2011

June 6, 2011

Many of our readers have found a real benefit in setting up one of our Networked Blog systems and enjoy the benefits of troves of Fresh Content through the Network and appreciate the quick high rankings and Search Engine Authority.
An MLM Marketer can benefit from this system and encourage their “associates” to also have a blog within the network and REALLY capture Internet Authority and dominate Search

Don’t forget to LIKE this post above and be sure to Comment below
*****************************************************

Cross Promotion of businesses 

using Social Media has become

a Successful endeavor.

Two of my Favorite Horse Industry companies have just created a

3 day Cross Promotion campaign

on the Social Media site, Facebook.

Buckaroo Leather Products and Silver Steer Boutique have posted on their respective Fan Pages a Cross Promotion “contest” to have their respective members visit each others Website, choose a favorite Product and then post comment on the Fan page. A random drawing will be held Tuesday, April 12th 6:00 PM EDT.

Check out example on their Fan Pages Now.

Buckaroo Leather Product Facebook Fan Page

and

Silver Steer Boutique Facebook Fan Page

Not only do campaigns like this increase FANS, it creates excitement and a feeling of Good Will throughout an Industry.

Too many businesses spend too much energy on the proverbial ME and not enough on the Total Pictures and learn to Share audiences.

I will post a follow up on HOW these two fine companies shared successful reults.

For more information on HOW TO set up Cross Promotion campaigns, such as this, contact me in comment section, e-mail bestbizmidset@gmail.com or just call direct 530-798-0245

Are Your  US  Business Tax Records

Up to date?

Many Home Based Business enthusiasts forget

the importance of accurate Business Tax Records

The following 6 Steps to setting up Business Tax Records should be followed by all entrepreneurs, especially the Home based Business person

Is the accumulation and separation of your Business Income Tax Records a pleasant experience?

If not, here is a list of 6 important “boxes” to keep your records and a FREE reference on HOW TO be eligible for more deductions than most consider, and highly recommended, affordable, record keeping software, designed for the Home Based Business person.

Following are the 6 Business Tax Records everyone should keep current, followed by a few that would be needed if you took full advantage of all of the possibles avenues of Business Income Tax Deductions:

1. Gross receipts. These reflect your business’ income, on which its taxes are based. Save documents that show the amounts and the sources of the income. Those run the gamut from cash register tapes to receipt books. Also with some NEW 2010 Tax Law changes remember to keep accurate record of your GROSS income from Paypal and other payment processors. It will be incumbent to keep track of ALL sources of Income. Paypal wil be reporting to IRS all transactions exceeding 2,000 per year and/or $20,000
2. Purchases. These are the things you buy and resell to customers. They include raw materials or components that are included in finished products. Such purchases may be considered part of the cost of goods sold, and be eligible for a tax deduction. Also remember to audit your Paypal and other processor accounts.
3. Expenses. Expenses are the costs of running a business, from salaries to rent to travel, and most are tax deductible. In addition to records such as canceled checks and account statements, use petty cash slips or a petty cash log to record your small purchases. The software mentioned below is extremely helpful here.
4. Employment records. It’s important to keep complete records of the wages, benefits and tips paid to your employees, including amounts and dates. Keep the names, addresses and Social Security numbers of your employees, and their dates of employment. Have employee copies of W-2 Forms been returned to you as undeliverable? Keep em. And keep copies of employees’ income tax withholding allowance certificates (Forms W-4, W-4P, W-4S, and W-4V). Many in home based businesses do not have employees but may utilize outsourcing which will require 1099 Misc. forms up to date.
5. Business assets. Business assets such as computers and copy machines gradually wear out, and businesses can write off their costs over time. Be sure to keep records of the cost of the asset and the sales tax, as well as costs for delivery, setup, training and accessories. When assets are sold, record and keep a description of the item, the price and date of sale, and any expenses pertaining to the sale—such as brokerage fees or advertising costs. Too many also forget to keep track of their Business Assets and effectively use the depreciation schedules.
6. Travel. Much of the cost of business travel is tax deductible, so keep records each time you make a payment—large or small—that involves a trip. Receipts for transportation, meals and lodging are a must. You should also keep a journal listing travel dates and destinations, the reasons for the travel .and a list of expenditure.

Automobile expenses (mileage or actual) need to be recorded. The Us Internal revenue Service accepts record for 90 continuous days or a complete week each month. Be sure to write down leaving your home office , reason for trip and return mileage

Grab this simple form and duplicate:

2011 Mileage Form

Here comes the big advertisement:
I have been using this simple software for the past 5 years along with the advice gained from the FREE PDF listed below. This procedure has saved many hours and 10′s of thousands in Tax Dollars. Even if you have completed your 2011 Tax forms, you may want to read and see if it would be advantageous to re-file. Regardless I encourage everyone in the US who is involved in small business to get the Software and start today recording your activity.

Warning: If you do chose to purchase my Income will increase slightly. Yes, this is an affiliate product!

Also Download your Tax Saving FREE  PDF here

Had an interesting conversation

today about Value of Internet

Products.

I was discussing a Value Priced
Client-Affiliate-Content Management System,
which of course is not a product for everyone in the first place.

Those possessing the Mindset of a Business person and understand Product Value will grasp the following easily.

Surfing and searching for products and tool on the internet is frustrating when sees the gamut of prices for what SEEMS to be similar products. unfortunately most focus on PRICE, not cost. A business person rarely focuses on the immediate charge for a TOOL or SYSTEM, rather asks the question, “What can I earn from the product, tool or event?

And..”how soon can expect those earnings?”

Those two question really establish VALUE.

Prices and value many times do not go hand in hand. Buying low cost products, made with cheap material and offering little, if any, Customer Service and Support can prove to be very Expensive.

Getting back to our conversation I was discussing a complete, powerful Client-affiliate-content management system, currently being offered for $87.00 per month subscription. he searched and found the “same product for $47.00 a month and asked the obvious question…WHY?

Well the “lower” priced product comes with Just the Software, nothing set up and a cumbersome, if not impossible to contact  Support system. An experienced script manager could probably be up and running within a matter of several 8-10 hours days, formatting each module.

If you would like to hire their support staff, the set up cost on products could range form $500-$1,500 per

And if questions arose, one would need to send a “support Ticket” and await a response.

The “higher priced product”, comes set up, modules in place, extensive training videos, weekly Teleseminars and Webinars on the HOW TO and more important, Published Phone number of REAL people, available 6 days a week during  Daylight hours.

The question is, What is the value of YOUR TIME in relation to having the ease of applying ACTION quickly and paying $480 per year more and have your Internet Business functioning faster?

What is the Value of Interent products, or any product, tool, system or service  offered anywhere?

Do the research, ask questions of the providers, if you can’t call them that lessens the Value immediately. Find out what is really delivered.

As Wallace Wattles said 100 years ago in the Science of Getting Rich, Always deliver more Real Value, than received in Cash Value. Following that premise, remember to ask the question How much can I benefit, not what does it it Cost.

By the way the link to the High Priced product is below. No fancy sales page, just information, and if you have questions call me 1-530-798-0245. I answer all calls with an hour during daylight hours.

2 Gain Sales Matters CMS

This seems to be the time of year

to be thinking US Income Tax

preparation and understand your

Deductions.

Yes, it is Income Tax Deduction Time.

This blog focuses on tips and trick to effectively grow your small business, be it On-line or Off-line. Closely associated with our weekly Podcast Talk Show, Beginners Marketing Class Talk Show This show has followed the procedure of Business Creation, from inception of idea through to growing a success.

We focused, on an earlier show,  the Income Tax deduction advantages of small Home Based Business, and HOW TO Optimize your profit by following simple guidelines to Optimize Tax deduction allowed through the Internal Revenue Code.

Take some time and listen to this informative Podcast on Income T ax Planning or download for Future listening.

Optimizing Your Small Business Tax Deductions

For the past 5 years I have been using the simple Software mentioned in the banner above. A 15-30 minute per week investment of time has returned thousands and allows the peace of mind knowing all is well with my Income Tax Filing and planning.

It is the use of tools like this, along with documentation (Download FREE Vehicle Log) and a well designed Business Plan, that will allow YOU to enjoy growing your business.  Oh, Oh the words Business Plan came up again. Yes they are Important.

It will take you a few hours to set up the Income Tax Software and enter your 2010 Data, but only a few minutes a week to enter current Income and Expenses for the current 2011 Income tax year.

When you set it up, be sure to add each major Vendor so you will be ready for the Mess of the 2012 1099  requirement

Click on the banner below and read all about the software and how it works.. Be sure to watch the FREE Demo

Internet Marketing and other Home Based Businesses do provide Tax Deduction Advantages, but you must be qualified and provide substantiation. Download the Tax Saving Book above  and also  order the MLM-Internet Business tax Helper Software

Also be sure to consult your tax consultant. Many are not up on the total package offered to Home based Businesses, so you may need to ask if they are up to date.

WARNING: Should you wisely choose to purchase, and use the Software listed above, I will add to my Income; but you will automatically be an affiliate to share with other and also see you Income increase. Fun, if you think about it. MLM Marketers find these Tax advantages to be a solid recruiting tool

The following article

on Local Marketing

was found on EzineArticles

How to Be the Best in Local Marketing

By Ron Dowell

Local marketing is a most important process for all the entrepreneurs. For majority of the small businesses, local marketing is all their business marketing.

The significant rules for community/local marketing are as follows:

1. Get Local: penetrate the local market and target your marketing efforts down to the neighborhood level

2. Get involved: take an active part in the community to generate good will for the business

3. Get personal: market on face to face and one to one basis

Small businesses are successful, if they do their marketing in a proper way. The business is there in the market to serve the customers and if your customers are failed to feel your presence then there is no possibility of your business survival in this competitive world.

Following are the local marketing tips for small businesses:

• Check your web presence through local search engines. If you are not there, the first thing you need to do is to submit yourself right there.

• Increase your local exposure through listing on local and renowned search engines such as Google Maps, Yahoo Local and Bing Local.

• If you are registering yourself to various platforms, make sure that contact information provided by you is consistent throughout.

• Always list the local phone number.

• Make your listing attractive through images, videos and useful information.

• Keep your listed information updated and manage yourself over time.

• Make use of local based keywords while optimizing your website for the search engines. Include Zip Code, City and COUNTY in all listings

• If you are operating in various areas, try to list all those in your website.

• Try to have various references and citations around your website, this helps in improving the ranking.

• Search for the blogs that target the local community and become an active member on that.

• Activate yourself on social media and networks. This helps in networking and building social contacts.

According to the statistics, almost 30-40% of all the search is made with local intent therefore understanding of local search work can be very useful. These personalized techniques for your business presence on web will help in effective local marketing and ultimately in getting more customers.

Ron Dowell is an entrepreneur and internet marketer with over 20 years experience. Do you need to learn more about Internet marketing – Get your FREE Internet Marketing Library at http://www.rdowell.com.
Sign up for my free Affiliate Marketing Course at http://www.yguy.com

Article Source: http://EzineArticles.com/?expert=Ron_Dowell
http://EzineArticles.com/?How-to-Be-the-Best-in-Local-Marketing&id=5731752

If you have any questions about HOW to Establish yourself as a Local Marketing Consultant feel free to drop an email to bestbizmindset@gmail.com

Grab these 6 Informative Videos and put your Local Marketing Strategy in Action. These systems are working for me in our small rural area. Local Businesspersons are seeking help!

Warning: As we must keep you informed according to the benevolent Nanny State, should you make the wise decision to purchase any of the products mention on this site, I may receive a modest compensation. But the topic here is BUILDING a BUSINESS. Ergo, to Build a Business , it needs Cash Flow.

This quick 2:36 video on Network Blogs

says it all.

2 Gain Sales Matters

Network Blog System

works if you Do.

No Fluff, no Hype just an Honest Program to help create Internet Authority, High ranking and enjoy quality Traffic to your SITE.

20 unique SEO favored Domains, with more being added.  Professionally written, Unique Blog Posts, minimum  Weekly, loaded with Premium Plugins for SEO Power

Three Warnings!

• Should you chose to purchase this product my associates and I will earn a small profit …but gosh we are in business.
  
• You will receive One-on-one LIVE support if you need it.
• It will require Effort on your part for assured Success
  

If you are in Internet Business,

start today to gather information

for the IRS NEW 1099

Requirement

Too many Internet Marketers and MLM

distributors fail to address their Business as a

Business.

But anyone who wants to file an IRS Schedule C, to enjoy the

deductions falls under the heading BUSINESS.

We have a wonderful FREE resource that is helpful to understand some basic IRS Business planning facts on this site. Download the Featured Product Here

Going back to the Headline and first paragraph the following is some serious information to be familiar with regarding the NEW IRS 1099 Filing requirements for most businesses. According to the IRS, ignorance is no excuse.

As part of the Patient Protection and Affordable Care Act signed into law March 23, 2010, by President Barrack Hussein Obama, businesses will be required to report payment of over $600 per year of goods or services made to anyone, including corpora­tions, except for entities exempt under 501 (a),
which are charities and the like.  Section 9006 of the Act amended Section 6041 of the Internal Revenue service code, go ahead, look it up.  This
change in information reporting has been discussed for a long time as a means of tracking down more tax cheats, but until now Congress had
not acted upon it.  (Easier to sneak it into 2000 plus page Bill, that no one read anyway)

The requirement for information reporting starts in 2012.  This start date suggests that means your business will need to be gathering reporting
information in 2011, so it can be reported on your year 2012 1099s.

So what do you need to do now?  Start getting w-9s from everybody including corporations: you must have a current address and valid Tax Payer

Identification Numbers (EIN or SSN) for any vendor you routinely pay more than $600 per year for goods or services, starting in 2011…….

>>>>READ MORE

This  enforcement of another Small Business Reduction Policy seems to fly 9in the Face of another piece of Legislation, The Paperwork Reduction Act of 1980,

One way for an Internet Marketer to assure compliance with all of these burdensome regulation is to use Consistently an affordable Tax Help Software, that allocates all Expenses and Income in the right spot, allowing a quick glance each quarter to see your Tax Liability.

Even though it is named MLM Tax Helper it is configured to accept the needs of any Home Based Business Venture.

I have successfully used this product for the past 6 years and the time saved more than paid for the $49.95 Investment. Several of my associates have also.

Order Your Copy Here

And also Download this FREE informative report on 13 Tax Changes on the Way

Warning: If you make the smart decision to start 2011 out with good Planning Tools, I will earn a commission and have to pay more taxes..That is Good. But you will also be an affiliate and be able to do the same!

Related articles

• What Does Healthcare Reform Law Mean for Businesses? (turbotax.intuit.com)
• Form 1099 repeal fails yet again (dontmesswithtaxes.typepad.com)
• Got IRS Forms 1099? More Soon (blogs.forbes.com)